AI customer service agent
Answers questions and resolves requests 24/7 based on the business's own knowledge base, handing off to a human agent when needed.
Goable Agents for WhatsApp
AI customer service on the official WhatsApp Business Platform.
Goable is a Brazilian software company. We provide a SaaS platform that lets businesses connect their own WhatsApp Business Account to AI agents that handle customer service, qualify leads and send approved notifications, with a unified inbox and integrations into their existing systems. Our clients keep ownership of their phone number, their WhatsApp Business Account and their data.
Official Meta Cloud API LGPD compliant
The product
What the platform does.
Our customers are businesses in Brazil — clinics, schools, professional services, retail and financial services — that receive a high volume of WhatsApp messages and need to respond quickly, consistently and with a record of every interaction.
Lead qualification
Asks qualifying questions, captures intent and context, and delivers sales-ready opportunities to the client's team.
Unified inbox
All conversations for the business phone number in one place, with history, assignee, stage and internal notes.
Meta-approved templates
Create, submit for approval and send message templates for confirmations, reminders and follow-ups, always with prior opt-in.
CRM and systems integration
Connects the conversation to the client's CRM, calendar or ERP so information flows into their existing operation.
Analytics
Response time, conversation volume, qualification rate, template delivery and read status.
How the integration works
From official onboarding to a running agent.
Discovery
We map the client's service and sales flow and define what the agent should handle, what it must escalate, and which notifications are relevant.
Official Meta onboarding
The client connects their WhatsApp Business Account through Meta's Embedded Signup. Goable never receives the client's Meta password — only an access token with the whatsapp_business_messaging and whatsapp_business_management permissions.
Agent configuration
We configure the agent with the client's knowledge base, business rules and tone of voice, create the message templates and connect their systems.
Operation
The system runs with ongoing monitoring by Goable specialists, periodic reporting and continuous improvement with the client's team.
Platform data
What Meta data we access, why, and for how long.
Data received through the WhatsApp Business Platform is used solely to deliver the service to the business client that originated it. The client is the data controller and Goable acts as processor.
| Data | Purpose | Retention |
|---|---|---|
| Inbound and outbound messages on the client's business number (text, media, buttons) | Reply to the end user, keep conversation history in the client's inbox, and trigger the AI agent | For the contract duration · deleted within 30 days after termination |
| End user phone number and profile name | Identify the conversation, link it to the client's CRM and honour opt-in / opt-out | For the contract duration · deleted within 30 days after termination |
| Message templates and approval status | Create, manage and send Meta-approved notifications on behalf of the client | For the contract duration |
| Delivery and read receipts, conversation metrics | Performance reporting for the client and reconciliation of Meta messaging charges | Aggregated · 24 months |
| WABA ID, business phone number ID, access token | Maintain the integration with the official Cloud API | Token revoked immediately upon disconnection |
- We do not sell platform data, and we do not use it for advertising or to train general-purpose AI models.
- Data is isolated per client and never combined across clients.
- Outbound messages are only sent with the client's instruction, to recipients who opted in, using Meta-approved templates.
- Clients can revoke access at any time in Meta Business Settings; data is deleted within 30 days.
Company information
Who provides this service.
Legal nameGoable Business Tech LTDA
Company registration (CNPJ)67.227.539/0001-59
Registered addressAvenida Goethe, 89, Sala 501, Rio Branco, Porto Alegre - RS, CEP 90430-100, Brasil
Legal representativeEdgar Assis Gomes de Abreu · Sócio-administrador
Websitegoable.ai
Legal documents: Privacy Policy, Terms of Use, Data Deletion Instructions and Security & Subprocessors (published in Portuguese).
Goable is an independent company and is not affiliated with Meta. WhatsApp and Meta are trademarks of their respective owners. Use of the WhatsApp Business Platform is subject to Meta's terms and policies.